The 2021 Bedding Conference:
Designed to Elevate Retail

This year’s Bedding Conference is curated and designed to help sleep and bedding retailers elevate the consumer experience, whether they choose to shop inside a store or online. Today’s retail experience requires an omnichannel approach that can fill the need for consumers who want a dynamic in-store experience or for those who prefer to shop online. The COVID-19 pandemic has dramatically shifted how the industry does business – from supply chain to store design, from online sales to delivery, from RSA training to marketing to consumers; everything has changed.

Furniture Today’s Bedding Conference 2021 – Elevate|Retail – is designed to arm retailers, manufacturers and suppliers with the tools and information needed to thrive in today’s shifting marketplace. Doug Stephens, a retail and consumer futurist and best-selling author, will be the keynote speaker the 2021 Bedding Conference. His address, on Tuesday, May 18, will kick off the educational programming at the Bedding Conference.

The Bedding Conference will offer in-depth segments on the following specific areas of sleep retailing relevant for today’s environment:

• Merchandising and store design
• Best new selling e-commerce practices
• Digital marketing and social media
• Managing online reputations
• Consumer behavior
• Logistics and delivery
• RSA compensation and training